Marketing Manager

The resources sector require dynamic and competent Marketing Managers to promote the company's sales of products or services and image.

Marketing Managers promote a company's sales of products or services and image. This may include the marketing of existing products, developing new products or services as well as defining markets for these products and services.


  • Identify and analyse an organisation's strengths and weaknesses, and respond to opportunities and threats in the marketing environment;
  • Set goals for market share and growth;
  • Develop and implement appropriate strategies by selecting, segmenting and targeting markets, and promoting products and services to those markets;
  • Make decisions regarding products, such as choosing labels or packaging;
  • Work on developing new products;
  • Work out an approach to pricing and set prices for products and services;
  • Manage distribution channels such as shops and wholesalers;
  • Make decisions regarding the distribution of products (such as taking orders, warehousing, stock control and transport), manage store image or undertake direct marketing;
  • Develop plans for advertising, sales promotion, public relations, personal selling and sales management; and
  • Undertake marketing audits to monitor sales performance.

Skills Required

  • Able to analyse and interpret information;
  • Creative;
  • Very good communication skills;
  • Organisational skills;
  • Able to work as part of a team; and
  • Able to work independently.


$80,000 - $120,000